Reference

The plain English glossary.

Every scientific term in the SugarQuit curriculum, defined in clear English. Cross-linked back to the module where each term lives.

Metabolism

Insulin

The hormone the pancreas releases after eating to move glucose out of the blood.

Released by pancreatic beta cells. Insulin instructs muscle, liver, and fat cells to take up circulating glucose. After repeated high-sugar meals, cells become less responsive — the start of insulin resistance.

See the module

Insulin resistance

When cells stop responding to insulin properly, so the pancreas releases more to do the same job.

Years of chronic high insulin levels (hyperinsulinemia) precede measurable type 2 diabetes by a decade or more. Reversible in early stages through carbohydrate reduction and time-restricted eating.

See the module

Insulin sensitivity

How efficiently your cells respond to insulin — the opposite of insulin resistance.

High insulin sensitivity means your body needs less insulin to clear glucose from the blood. Improved by exercise, sleep, time-restricted eating, and sugar reduction. Insulin sensitivity declines naturally with age but is substantially modifiable through diet.

See the module

Hyperinsulinemia

Chronically elevated insulin levels — the silent predecessor to type 2 diabetes.

Can persist for 10–15 years before HbA1c is flagged. The Kraft 1975 protocol identified hyperinsulinemia decades before the diagnostic frameworks caught up.

See the module

Glucose

The body's primary blood sugar. Every cell can metabolize it.

Half of sucrose (table sugar) is glucose; half is fructose. Glucose triggers insulin; fructose largely does not.

See the module

Fructose

The 'sweet' half of sucrose. Metabolized almost exclusively in the liver.

Unlike glucose, fructose metabolism has no feedback brake. The liver converts excess fructose into fat (de novo lipogenesis) and uric acid. Foundational to the fructose-NAFLD-gout chain.

See the module

Fructose malabsorption

A reduced capacity to absorb fructose in the small intestine, causing it to ferment in the colon.

Distinct from hereditary fructose intolerance (HFI), which is a rare genetic disorder. Fructose malabsorption is more common and produces bloating, gas, and diarrhoea after high-fructose meals. Often co-occurs with IBS and improves on a low-FODMAP diet.

See the module

Sucrose

Table sugar — a disaccharide of one glucose + one fructose molecule.

Cane sugar, beet sugar, brown sugar, caster sugar — all sucrose. Roughly 50% fructose by weight once digested.

See the module

HFCS

High-fructose corn syrup — typically 55% fructose, 45% glucose.

Cheaper than sucrose; widely used in US-manufactured soft drinks. Slightly higher fructose ratio than sucrose, with similar metabolic consequences in most studies.

See the module

De novo lipogenesis

The liver building new fat from sugar (especially fructose).

The mechanism behind non-alcoholic fatty liver disease (NAFLD). When fructose intake exceeds the liver's processing capacity, it shunts the excess into triglycerides and stores them in hepatocytes.

See the module

Uric acid

A by-product of fructose metabolism that feeds back to amplify the fructose pathway.

Elevated uric acid causes gout, contributes to NAFLD progression, and is associated with hypertension. The feedback loop: more fructose → more uric acid → upregulated fructokinase → more fructose metabolism.

See the module

Cephalic phase insulin release

Insulin released before food reaches the stomach — triggered by seeing, smelling, or tasting food.

A Pavlovian anticipatory response. The brain signals the pancreas via the vagus nerve within seconds of food cues. CPIR is blunted in type 2 diabetes but exaggerated in obesity — the insulin spike arrives before the glucose does.

See the module

Glucose transporters (GLUTs)

A family of membrane proteins that shuttle glucose into cells — insulin-dependent and independent varieties.

GLUT4 is the insulin-responsive transporter in muscle and fat; it moves to the cell surface when insulin binds. GLUT2 is insulin-independent and found in the liver and pancreas. GLUT1 handles baseline glucose uptake in most tissues, including the brain.

See the module

Ketosis

A metabolic state where the liver produces ketones from fat as an alternative fuel when glucose is scarce.

Nutritional ketosis (blood ketones 0.5–3.0 mmol/L) is distinct from diabetic ketoacidosis. The brain can derive up to ~70% of its energy from ketones. Ketosis suppresses hunger via BHB signalling and reduces reactive oxygen species.

See the module
Hunger hormones

Leptin

The 'I have enough fat stored' signal from fat cells to the brain.

In obesity, the brain stops responding to leptin (leptin resistance). High-sugar diets accelerate leptin resistance within ~16 days.

See the module

Leptin resistance

The brain stops hearing the 'enough' signal.

Like insulin resistance but for satiety. Drives chronic hunger even with high body fat stores. Reversible with carbohydrate reduction and weight stabilization over months.

See the module

Ghrelin

The 'time to eat' hormone, secreted by the stomach when empty.

Normally drops after a meal. High-sugar diets blunt that post-meal drop, leaving you hungry even after eating.

See the module

GLP-1

A gut hormone that amplifies satiety after a meal.

GLP-1 receptor agonists like semaglutide (Ozempic) mimic this hormone pharmacologically. A high-sugar diet weakens natural GLP-1 secretion — quitting sugar restores it slowly.

See the module

Cortisol

The stress hormone. Drives sugar cravings independent of blood sugar.

Chronic stress elevates cortisol, which both raises blood glucose and stimulates cravings for high-energy foods. Box-breathing and parasympathetic-reset techniques drop cortisol measurably.

See the module

HPA axis

Hypothalamic-pituitary-adrenal axis — the body's central stress-response system linking brain, pituitary, and adrenal glands.

Chronic HPA axis activation (from psychological stress, sleep deprivation, or inflammation) elevates cortisol and drives sugar cravings independently of hunger. The stress→cortisol→sugar→dopamine loop is one of the strongest drivers of compulsive eating.

See the module

Amylin

A hormone co-secreted with insulin that slows gastric emptying and promotes satiety.

Amylin acts as insulin's partner: insulin clears glucose from blood; amylin slows the arrival of more glucose by delaying stomach emptying. Both are impaired in type 2 diabetes. Pramlintide (Symlin) is a synthetic amylin analogue used clinically.

See the module

Incretin effect

The amplified insulin response to oral glucose versus the same glucose given intravenously.

Gut hormones GLP-1 and GIP are responsible for this ~50–70% amplification. The incretin effect is blunted in type 2 diabetes, which is why GLP-1 receptor agonists are effective pharmacologically — they restore what the gut should be doing naturally.

See the module
Reward & neuroscience

Dopamine

The brain's anticipation and motivation neurotransmitter — not the 'pleasure' chemical.

Sugar triggers dopamine release in the nucleus accumbens. With chronic exposure, the brain downregulates D2 receptors — requiring more sugar to feel the same.

See the module

Nucleus accumbens

The brain's reward hub — where sugar, drugs, and behavioural rewards all converge.

Both food and drug addictions converge on the same nucleus accumbens dopamine pathway. Neuroimaging shows sugar-habituated and cocaine-habituated brains have remarkably similar receptor density patterns.

See the module

D2 receptor downregulation

The brain reducing dopamine receptor density in response to chronic stimulation.

Johnson & Kenny 2010 showed striatal D2 receptor knockdown produced compulsive eating that persisted through 15 days of abstinence. The craving outlasts the sugar — and so does the recovery.

See the module

Reward prediction error

The difference between expected and actual reward — the brain's learning signal encoded by dopamine neurons.

Dopamine spikes when a reward is better than expected, drops when it is worse, and flatlines when it is exactly predicted. Sugar exploits this: hyperpalatable foods produce a larger-than-expected dopamine signal that drives future craving even when hunger is absent.

See the module

Withdrawal

The acute symptoms after stopping a substance the brain has habituated to.

Sugar withdrawal symptoms (headache, fatigue, irritability, intense craving) peak at days 3–5 and taper over 2–3 weeks. Mechanistically similar to mild opioid withdrawal.

See the module

Sugar dependence

A clinical term describing physiological adaptation to chronic high sugar intake — distinct from 'addiction' which implies behavioural loss of control.

Dependence refers to the body's adaptation: receptor changes, withdrawal symptoms on cessation, and tolerance (needing more for the same effect). Addiction adds the behavioural dimension of compulsive use despite harm. Most people with sugar dependence do not meet addiction criteria — but the dependence itself drives hard-to-resist craving.

See the module

Conditioned hypereating

David Kessler's term for eating driven by cues (time, place, emotion, advertisement) rather than hunger.

Repeated pairing of sugar with specific contexts creates Pavlovian triggers: the 3pm office biscuit, the cinema popcorn, the post-dinner chocolate. The cue itself triggers dopamine anticipation, making the behaviour feel automatic. Breaking these conditioning loops is central to sugar-quit success.

See the module
Diet measurement

Glycemic Index

How quickly a food raises blood sugar relative to pure glucose.

Useful in isolation but misleading in practice — a high-GI food in a small portion can have a lower real-world impact than a moderate-GI food in a large portion. Use Glycemic Load instead.

See the module

Glycemic Load

GI multiplied by serving size — the number that actually matters in real life.

GL = (GI × grams of carbohydrate per serving) / 100. A watermelon has GI of 72 but a serving has GL of only 5. What you eat matters; how much you eat matters more.

See the module

Added sugar

Sugar added during food processing — distinct from sugar naturally present in whole fruit, dairy, or vegetables.

WHO recommends ≤25g/day of added sugar for meaningful health benefit. The average UK adult consumes 60–80g/day; the average American consumes 71g/day.

See the module

Free sugars

WHO's umbrella term covering added sugars + naturally-present sugars in syrups, honey, and fruit juices.

Crucially includes fruit juice (even 100% pure) because the fibre matrix has been removed. Whole fruit is excluded.

See the module

NOVA classification

A 4-category system for how processed a food is.

Class 1: unprocessed (apple). Class 2: cooking ingredients (oil, butter). Class 3: processed (bread, cheese). Class 4: ultra-processed (most packaged supermarket food). Class 4 is the primary delivery vehicle for added sugar.

See the module

Ultra-processed food

NOVA Class 4 — engineered for palatability, typically high in added sugar, fat, and salt.

Studies consistently show UPF consumption correlates with weight gain, cardiometabolic disease, and all-cause mortality. The mechanism likely combines hyperpalatability, low satiety, and additive effects.

See the module

Time-restricted eating

Eating only within an 8–10 hour daily window.

Improves insulin sensitivity independently of what you eat. Compresses the period of insulin elevation, allowing longer windows of low-insulin metabolic repair.

See the module

Chrononutrition

The study of how meal timing interacts with circadian biology to affect metabolism.

The same meal eaten at 8am produces a smaller glucose excursion than at 8pm — insulin sensitivity follows a circadian rhythm. Late-night eating, especially of sugar, works against the body's natural metabolic clock and is independently associated with weight gain and insulin resistance.

See the module

Continuous glucose monitor (CGM)

A wearable sensor that measures interstitial glucose every few minutes, 24 hours a day.

Originally developed for type 1 diabetes management, CGMs are now marketed to the general wellness market (Levels, Veri, Nutrisense). They reveal individual glucose responses to foods that differ substantially from published GI values — the same banana can spike one person and barely move another's glucose.

See the module
Diseases

Type 2 diabetes

Chronic high blood sugar caused by insulin resistance.

US incidence rose 15-fold between 1990 and 2024. People with metabolic syndrome carry 5× the T2D risk.

See the module

NAFLD / MASLD

Non-Alcoholic Fatty Liver Disease (recently renamed MASLD: Metabolic dysfunction-Associated Steatotic Liver Disease).

Driven largely by fructose-induced de novo lipogenesis. The first quiet domino in the metabolic disease cascade — often present for years before diagnosis.

See the module

Metabolic syndrome

A constellation of conditions (insulin resistance, abdominal obesity, hypertension, dyslipidemia, low HDL) that multiplies disease risk.

Affects ~35% of UK adults. Carries 5× T2D risk and 4× dementia risk.

See the module

Type 3 diabetes

An informal label for Alzheimer's framed as a disease of brain insulin resistance.

Emerging research framework suggesting chronic hyperinsulinemia drives neuroinflammation and amyloid accumulation. Not a formal diagnostic category — but increasingly cited.

See the module

Gout

A painful joint disease caused by uric acid crystal deposition.

Tightly linked to fructose intake — fructose metabolism generates uric acid. Modern gout prevalence tracks the rise in HFCS consumption in soft drinks.

See the module

PCOS

Polycystic Ovary Syndrome — increasingly understood as a metabolic disease.

Hyperinsulinemia drives ovarian androgen production. Carbohydrate reduction is a first-line lifestyle intervention.

See the module

Dental caries

Tooth decay caused by bacterial fermentation of sugars in the mouth.

Sheiham & James 2014 showed a dose-response relationship: each 1% reduction in sugar-energy reduces caries risk roughly proportionally. The single most preventable disease in modern dentistry.

See the module

Postprandial (reactive) hypoglycemia

A blood sugar crash 2–4 hours after a high-carbohydrate meal, producing shakiness, anxiety, and intense sugar craving.

Caused by an exaggerated insulin response overshooting the glucose load. The resulting low blood sugar triggers adrenaline and cortisol — the 'hangry' state. Clinically defined as blood glucose <3.9 mmol/L with symptoms that resolve on eating. Common in early insulin resistance.

See the module

GLP-1 receptor agonists

A class of medications (semaglutide, tirzepatide, liraglutide) that mimic the satiety hormone GLP-1.

Originally developed for type 2 diabetes; now widely prescribed for weight loss (Ozempic, Wegovy, Mounjaro). They slow gastric emptying, increase insulin secretion, and reduce appetite via brain GLP-1 receptors. Their effectiveness indirectly demonstrates how powerful the gut-brain satiety axis is.

See the module

HbA1c

Glycated haemoglobin — a blood test measuring average blood sugar over the preceding 2–3 months.

HbA1c ≥ 48 mmol/mol (6.5%) is diagnostic for type 2 diabetes. 42–47 mmol/mol indicates prediabetes. Unlike a finger-prick glucose reading, HbA1c cannot be gamed by fasting the night before — it shows the real long-term picture.

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Advanced glycation end-products (AGEs)

Proteins or lipids that become damaged after exposure to sugars — a key mechanism of sugar-driven ageing.

AGEs form when sugar molecules bind irreversibly to proteins, cross-linking them and impairing function. They accumulate in skin (wrinkling), arteries (stiffening), kidneys, and the lens of the eye (cataracts). AGE formation accelerates when blood glucose is chronically elevated.

See the module
Behaviour change

Habit formation

Lally et al. 2010: median 66 days to automaticity, range 18–254 days.

The popular '21 days to form a habit' is folklore. Real-world habit research shows wide individual variation. Simpler habits form faster; behaviour change involving substance withdrawal sits at the longer end.

See the module

Lapse vs relapse

Marlatt's distinction: a lapse is a single slip; a relapse is the abandonment of the goal entirely.

Most full relapses begin as lapses that shame turns into spirals. Reframing 'I broke my streak' as 'tomorrow is day one again' is the single most protective behavioural move.

See the module

Implementation intention

An if-then plan: 'If X happens, then I will do Y.'

Gollwitzer's research showed implementation intentions roughly double the rate at which goals translate into action — by removing the in-the-moment decision burden.

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Identity-based change

James Clear: changing what you call yourself outlasts changing what you do.

'I'm trying not to drink soda' vs 'I'm not someone who drinks soda' — the identity framing reduces in-the-moment willpower demand because the decision is already made.

See the module

Urge surfing

Sitting with a craving for ~10 minutes without acting on it, watching it peak and recede.

Marlatt-derived technique. Most cravings peak at 5–8 minutes and resolve naturally. The 10-minute rule is the most evidence-backed sub-pharmaceutical intervention for any craving.

See the module

Extinction burst

A temporary spike in a behaviour's intensity just before it extinguishes — the 'last big tantrum' of a habit.

In operant conditioning, when a previously rewarded behaviour stops being rewarded, the organism often tries harder before giving up. For sugar quitting, this means cravings may intensify around days 3–7 before tapering. Knowing it is coming — and that it signals the habit is dying — reduces the risk of relapse.

See the module
UK & policy context

Sugar tax (Soft Drinks Industry Levy)

UK levy introduced 2018 on sugar-sweetened soft drinks.

Two-tier (above 5g/100ml and above 8g/100ml). Reformulation has reduced UK sugar intake from soft drinks by an estimated 30%. A rare modern public-health intervention with measurable impact.

See the module

WHO 25g target

≤25g free sugars per day (about 6 teaspoons).

The conditional recommendation for meaningful health benefit. The unconditional recommendation is ≤50g/day.

See the module

Sugar-sweetened beverages (SSBs)

Soft drinks, energy drinks, sweetened teas, and fruit drinks with added sugar — the single largest source of added sugar in most Western diets.

SSBs account for ~25% of UK added-sugar intake in adolescents. Unlike solid food sugar, liquid sugar bypasses satiety signals, produces a rapid glucose+ fructose spike, and contributes to weight gain independently of total calorie intake. The UK Soft Drinks Industry Levy specifically targets SSBs.

See the module

Spot a term we should add or define more clearly? Email research@sugarquit.app.